GoodMax – Covid Campaign

During the pandemic, beards increased the risk of contagion by interfering with masks.
The campaign delivered a clear message: safety comes first.
It was shared across social media, stores, and public spaces.

Misu – Security Dogs

The most loyal security system.
Dogs are the most loyal and effective form of protection any home, business, or person can have. MISU helps keep them healthy, happy, and strong—so they can take care of us, just like we take care of them.

Sea Shepherd – Plastic Straws

A threat that never disappears.
Hundreds of thousands of plastic straws are produced every day. Each one takes over 200 years to break down—if it ever does. Most of them end up in the ocean, where marine life pays the price for this silent, floating threat.

The Exercise You Never Forget

Hay una terapia respaldada por estudios médicos que contribuye a detener el deterioro cognitivo: Hacer ejercicio.Y hay uno en especial, que nadie olvida, ni siquiera los pacientes de Alzheimer. Andar en bicicleta.

The Home Project

An emerging pet food brand, delivers a powerful message from the streets:
“Where there’s a home, there’s love.”
If someone with nothing can adopt, why can’t you?

McNatural

In Venezuela, McDonald’s faced the perception of being artificial.
This campaign used the brand’s iconic towers to cast shadows over natural landscapes—showing that our ingredients come straight from the source.